Privacy Policy

Last updated: June 2026

Sapphire Stories ("we", "us", "our") is committed to protecting your personal information and being transparent about how we use it. This policy explains what data we collect, why we collect it, and how we handle it.

Who We Are

Sapphire Fawn
71-75 Shelton Street
London
WC2H 9JQ

For any privacy-related questions, please contact us at: support@sapphirefawn.co.uk

What Information We Collect

We may collect the following personal information:

  • Name and email address — when you subscribe to our mailing list or submit an enquiry through our website form

  • Payment information — when you make a booking or purchase. This is processed securely by Stripe and we do not store your card details directly

  • Usage data — information about how you use our website, collected via Google Analytics (see below)

How We Use Your Information

We use your information to:

  • Respond to enquiries and manage bookings

  • Send you updates, news, and offers you have subscribed to

  • Process payments securely via Stripe

  • Understand how visitors use our website so we can improve it

We will never sell or share your personal data with third parties for their own marketing purposes.

Third Party Services

We use the following third party services which may process your data:

Stripe — used to process payments securely. Stripe has its own privacy policy which can be found at stripe.com/gb/privacy.

Google Analytics — used to collect anonymised data about how visitors use our website, including pages visited and time spent on site. This data does not identify you personally. You can opt out of Google Analytics tracking via your browser settings or by using the Google Analytics Opt-Out Browser Add-on.

Cookies

Our website uses cookies to help it function and to collect analytics data via Google Analytics. By continuing to use our website, you consent to our use of cookies. You can control cookies through your browser settings at any time.

Your Rights

Under UK GDPR, you have the right to:

  • Access the personal data we hold about you

  • Request that we correct or delete your data

  • Withdraw consent to marketing communications at any time

  • Lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk

To exercise any of these rights, please contact us at support@sapphirefawn.co.uk.

Marketing Emails

If you have subscribed to our mailing list, you can unsubscribe at any time by clicking the unsubscribe link in any email we send, or by contacting us directly.

How Long We Keep Your Data

We retain your personal data only for as long as necessary to fulfil the purposes it was collected for, or as required by law.

Changes to This Policy

We may update this policy from time to time. Any changes will be posted on this page with an updated date at the top.